The 2026 edition of the Trophée des Champions, which is being held in Kuwait on the 8th of January, will become the first European football match to feature AI-translated commentary.
Fans in Italy will be able to enjoy Italian language commentary, translated from French, live as the action happens on Ligue 1+.
Assisted by CAMB.AI, a leading player in the AI-translation space, the project represents the first time a European football match will be translated live in such a manner.
The project serves as the latest step in LFP Media’s efforts to develop French football in international markets. Ligue 1+, our direct-to-consumer streaming service was launched in Italy in September 2025, and is currently available for €9.99 a month. A special Christmas offer allows fans to enjoy the entirety of the remaining season of just €39.99. Find out more about Ligue 1+ here.
Organized in conjunction with the Kuwait Football Association, this match, pitting Paris Saint-Germain against Olympique de Marseille, will be held at the Jaber Al-Ahmad International Stadium in Kuwait City. Kick off will be at 19:00 Italian time, and at 21:00 local time.
News, insights, and how-tos; find the best of AI speech and localization on CAMB.AI’s blog. Stay tuned with industry leaders.
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