Camb.ai is now part of Tennis Australia's AO Startups Program

Camb.ai joins AO StartUps, bringing AI dubbing to the Australian Open and connecting fans worldwide.
June 3, 2024
3 min

Camb.ai is excited to announce our partnership with AO StartUps, Tennis Australia's initiative aimed at promoting technological innovation in sports. As a new member of this dynamic program, we hit the ground running with our involvement in the Australian Open 2024, showcasing our groundbreaking AI technology.

Breaking Language Barriers

Our debut at the Australian Open demonstrated our commitment to making sports more accessible. By providing real-time multilingual dubbing and translation for player interviews, we brought fans closer to their heroes, regardless of language differences.

Experience our technology's impact firsthand. Watch this video from the Australian Open's official YouTube channel, highlighting our ability to quickly dub player interviews into multiple languages, connecting fans worldwide.

Collaboration at Its Best

This partnership is just the beginning of our journey with Tennis Australia and AO StartUps. Our technology transcends traditional translation, capturing the essence and excitement of live sports to ensure every fan feels part of the action.

"Camb.ai's innovative approach to overcoming language barriers in sports aligns perfectly with our vision. Their work at the Australian Open is a prime example of the potential AI holds to transform the fan experience." - Xavier Muhlebach, Head of Original Content at Tennis Australia

Future Forward

Akshat Prakash, Camb.ai's Co-Founder & CTO, shares his enthusiasm: "Joining the AO StartUps program is not only an honor but a testament to our team's hard work. The Australian Open was just the start, and we're excited about the future possibilities."

Our commitment goes beyond just providing cutting-edge technology; we're focused on ensuring an authentic and respectful fan experience, honoring the integrity of the sport and its athletes.

As we continue our collaboration with Tennis Australia and AO StartUps, we're not just expanding our tech capabilities; we're reimagining the global sports viewing experience. Camb.ai is set to make sports broadcasting more inclusive and engaging for fans around the world.

Related Articles

March 6, 2026
3 min
Eurovision Sport and CAMB.AI to provide live and on-demand subtitling for Milano Cortina 2026 Paralympic Winter Games
Eurovision Sport, the European Broadcasting Union’s (EBU) free-to-air streaming platform, with its partner CAMB.AI, will deliver live and on-demand subtitling for coverage of the Milano Cortina 2026 Paralympic Winter Games, taking place from 6 to 15 March 2026.
Read Article  →
 What is Website Translation? How to Make Your Site Multilingual
February 20, 2026
3 min
What is Website Translation? How to Turn a Site Multilingual
A step-by-step guide to website translation. How to turn your site multilingual with automated tools, audio localization, and practical UX tips for global audiences.
Read Article  →
 AI Dubbing for E-Learning | Benefits, Challenges, and Best Practices
February 20, 2026
3 min
AI Dubbing for E-Learning: Benefits and Challenges
How AI dubbing helps e-learning platforms localize courses faster and cheaper. Covers benefits, real challenges in educational content, and practical implementation tips.
Read Article  →