CAMB.AI & World League Live! Unite to Break Language Barriers for Fans

At CAMB.AI, our mission has always been clear: to build a world where language is no longer a barrier to being informed or entertained. Today, we’re taking a bold new step toward that vision.

We’re proud to announce the launch of our real-time, multilingual translation product for live news broadcasts, the first of its kind. And what better place to showcase it than at IBC 2025 in Amsterdam

Breaking Barriers in News Access

For years, CAMB.AI has been redefining what’s possible in live translation, particularly in Media & Sports. Our AI-powered speech-to-speech technology, already trusted by some of the world’s biggest broadcasters and leagues, now expands into live journalism.

With CAMB.AI for News, any outlet can instantly localise their broadcasts into over 150 languages, ensuring that a live press conference in New York, a breaking news report in Paris, or an election night update in São Paulo can be understood by audiences everywhere.

As our CTO Akshat Prakash puts it: “A more informed and educated population is essential, and by making news and journalism accessible to anyone, we are setting the stage for AI to be a net positive when it comes to trusted journalism, benefitting not only broadcasters looking for a cost-effective way to extend their reach, but every person on the planet.”

Experience CAMB.AI at IBC 2025

Visitors to IBC this September (12–15) will be able to experience our technology firsthand at Booth 5H49. We’ll be showcasing real-world demos across multiple use cases, including:

• Live News: breaking updates translated instantly into multiple languages.
• Live Sports: multilingual commentary, proven at scale.
• Live Entertainment: concerts, award shows, and global broadcasts.
• On-Demand Content: movies, TV, and podcasts made truly borderless.
  
• In-Car Media: real-time translation for connected mobility.
  
  

Rethinking Localization

Our philosophy goes beyond simple translation. Localization, when done right, is about integrating language directly into the infrastructure of how content is delivered and experienced.

As Akshat Prakash explains: “Localization of content in each market’s language is not simply about taking a piece of content and translating it—but rather tying it into the very core infrastructure used to access content, information and the internet. Whether you are a broadcaster, sports organization, or news operator, you must think about localization as a feature to be built directly into your content workflow, so you can unlock a multilingual world with countless possibilities.”

The CAMB.AI Difference

• 150+ Languages, including indigenous and endangered languages, preserving culture and accessibility.
  
  
• Proven Partnerships, from the Australian Open and Ligue 1, to IMAX, MLS, and NASCAR.
  
  
• Technology Firsts, the first AI-driven multilingual live sports commentary, the first Arabic movie dubbed using AI, and the largest real-world deployment of AI localization.
  
  
• Global Footprint, operations across the USA, Canada, APAC, Europe, the Middle East, Japan, and India.

Join Us in Amsterdam

IBC 2025 is more than just a stage for us, it’s a moment to show the world what’s possible when language is no longer a barrier.

👉 Visit us at Booth 5H49 or connect with our team to learn more and experience the future of live multilingual translation.

Because the internet wasn’t built for the world. But together, we’re redesigning it.